Honda Africa Twin Forum banner
1 - 1 of 1 Posts

·
Registered
Joined
·
193 Posts
Smart move by them getting Marquez in on the pitch. Not only is he a legit dirt rider (anyone seen him flat track BTW;)) but he has huge appeal to road riders...especially younger ones.

I think Honda knows the success of the AT lay not in conquesting BMW and KTM sales, but from interesting a whole new demo of ADV riders... "Marquez thinks its cool to not just ride crotch rockets!"

ahaha just a thought...
 
1 - 1 of 1 Posts
Top